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Italian Graphic Design 4. Posters



Italian Graphic Design 4. Posters

With Leonardo Sonnoli and George Hardie

"Italian Graphic Design" is a series of six encounters about graphic design and visual communication in Italy in the 20th century. Six chapters of a possible history of Italian graphic design, conceived in order to understand the role of graphic designers in giving shape and identity to Italy’s social, economic and cultural landscape.

In the fourth event of the series, Leonardo Sonnoli and George Hardie will talk about the art of designing posters, starting from the ambiguity of the Italian word “manifesto”, referring to both a programmatic text or a large-sized printed piece of paper displayed in public.

Its transient nature means [the poster] is still the best and most effective visual expression of the spirit of an age and place. And due to its designer-based nature it is still the artefact that expresses better than any other the stylistic skills of a designer: creating a poster is like running the hundred metres, since everything is focused over a short period of time, unlike, for instance, a visual identity project that is more like the Tour of Italy in cycling: a captain backed by a team on a long race facing all kinds of different difficulties. (Leonardo Sonnoli)

Full programme is available on the poster of the series, designed by Leonardo Sonnoli.

Under the patronage of:
AGI – Alliance Graphique Internationale
AIAP – Associazione Italiana Design della Comunicazione Visiva


Leonardo Sonnoli has worked for, among others, the Venice Biennale, the Château de Versailles, the Centre Pompidou, the Palazzo Grassi-François Pinault Foundation, the Mart in Rovereto, the Superintendence for Archaeological Heritage of Rome, the New York Times, the SNCF (French railways) and Artissima (International Fair of Contemporary Art, Turin). He has taught at the RISD – Rhode Island School of Design (USA) – and at the IUAV in Venice; he currently teaches at the ISIA in Urbino. His designs are kept in numerous international public collections and he has received prestigious awards, including the Rodchenko Prize 2008, the silver medal at the Triennial in Toyama (Japan), the first prize at the Biennial of Hangzhou (China), the Merit Award of the Art Directors Club New York (USA) and, in 2011, the Compasso d’Oro ADI. He is a member of the Alliance Graphique Internationale.

George Hardie is the artist behind some of the most iconic album covers of 20th Century. A graphic designer, illustrator and educator, trained at St Martin’s and the Royal College of Art, Hardie worked as a designer and illustrator for more than 40 years, making illustrations for clients around the world. He was the cover artist behind Led Zeppelin’s debut album Led Zeppelin and Pink Floyd’s Dark Side of the Moon. He taught illustration at the University of Brighton from the early 1980s until his retirement in 2014. He is International Secretary for the Alliance Graphique Internationale and a Royal Designer for Industry.



Date: Tuesday, February 13, 2018

Time: From 7:00 pm To 8:30 pm

Organized by : ICI London

Entrance : Free